As opportunity thinkers ThenQ lives outside traditional boundaries. We focus on fun innovations for children, such as games, toys and apps. But this does not mean that we limit ourselves to this specific market segment. We strive to develop products and concepts which users do not ask for, but - by getting to know it - are grateful for it. Designing new products is not just all about creativity. We combine the new product with a custom made market approach with our innovative business models.